Friday, July 16, 2010
Candles.....the ancient new 'big thing'?
So are candles the next "big thing"?
If you have been following the fortunes of '42 Below' Vodka, you will know this very innovative brand was created by a very innovative bloke called Geoff Ross. He has since sold out to Bacardi and moved on to his next exciting venture.......a range of candles! I find it hard to see the connection between the two, unless of course candles are the next new queen of cool. When you think about it, there is nothing new about candles, in fact they were in vogue way before vogue even started!
Being a staunch supporter of NZ made, I think it is shame that his brand, which has received significant media attention here in NZ is made in Australia. But luckily for us, we have a fantastic innovative candle making company 'Living Light' right here in Golden Bay, New Zealand. They make world class candles, from premium ingredients and package them beautifully, including soy wax candles, and eco candles.
I am still wondering what the link between hard liquor and home-wear is, and would love someone to enlighten us (excuse the terrible pun). Please let us know your thoughts.
P.S. In the meanwhile, if you beome a fan of our facebook page this week, you will go in the draw to win a gorgeous candle from Living Light. Become a Facebook Fan